Druckwelle
Audio drama and sound art as a free, modern, perceptible and independent art form.
The "ARD Hörspieltage" is the biggest festival for audio drama and sound art. However, there is a dusty and with an antiquated connotation afflicted general image of the art form "Hörspiel" and the festival.
Derived from the only perceptible acoustic oscillation, the shock wave, a loud, provocative, free, experimental and characterizing brand with "visual acoustics" has emerged. It presents the audio drama as a festival and represents the same with its design.
Druckwelle is a progressive and acoustic festival about an almost unknown art.
Due to a fundamental redesign and repositioning: a younger, more contemporary, expressive and media-faithful image of the audio drama and the cultural festival will be communicated.