Art Direction &
Photography
branding
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communication
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strategy
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photography
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branding – communication – strategy – photography –
I do
art direction
branding &
photography
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with passion
As a Designer, Art Director and Photographer, I have a particular focus on brand-based design & photography. By always considering these three disciplines holistically, I bring a unique perspective to the world of Branding. The result: visual storytelling based on a deep understanding of aesthetic creativity and strategic brand values.
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The holistic and strategic understanding of a brand is fundamental for the development of any brand communication. Good Art Direction identifies overarching communication goals and links them to the understanding of a brand. Only then a effective combination of message and brand can emerge.
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A brand is the internal and external perception of a company. It is based on clear values and emotions to differentiate a company from competitors - both visually and in content. In times of growing touchpoints, the holistic approach of a brand is therefore getting more and more elementary.
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Photography plays a central role for brands, as it contributes significantly to the creation of a strong visual identity. It enables brands to communicate their story, values and uniqueness through images.
Hautnah
Sex is on many people's minds. But still not enough people think about sexually transmitted infections (STIs) and protection.
campaign
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art direction
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campaign – art direction –
fritz-kola
fritz-kola has always been a positive rebel. Time to get a bottle that reflects the brand’s young, rebellious attitude
branding
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product design
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packaging design
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branding – product design – packaging design –
SEE ALL
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SEE ALL –
Say hi, hello
or something else
Have a question or looking to collaborate? Feel free to drop me a message! I'm here to discuss your ideas, projects, or any inquiries you may have. Looking forward to connecting with you!